Advertising more than just a product

Maybe you’ve seen it, the Nikon commercial (about the new D3100 if I’m not mistaken). If you did, you must have noticed the music. The song got instantly stuck in my head, as some songs are known to do, and it took only a (surprisingly) short query on the internets to locate the artist. The song, Welcome Home, is performed by Radical Face and featured on the 2007 album Ghost. I like these rare occasions where you get introduced to an artist you might have otherwise not known about.

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